Selfie obsession forces digicam makers to reconsider shape

FIRST smartphones smashed the reasonably-priced digicam market. Now our obsession with capturing selfies is changing the form of interchangeable lens cameras on the excessive stop.

Olympus these days has unveiled what it's far calling “the cellphone lover’s ideal interchangeable lens digital camera”, with a flip-down screen that drops below the digicam to provide an appropriate eye line while taking pictures selfies.

The 16.1 megapixel Olympus PEN E-PL7 compact device camera can shoot eight frames a second, has an 81-factor autofocus machine and springs with a 14-42mm kit lens (equal to 28-84mm in 32mm phrases).

Olympus advertising supervisor Kristie Galea said the concept of designing an interchangeable lens digicam for the selfie fanatic got here in mild of insights from studies into what human beings need in their digital camera and how they use them.

 “people don’t use compact for their regular photography, they’re using their phones,” she said. “And while human beings go into the market to shop for some thing, they purchase it for a purpose.”

The studies observed that, when requested to call their favorite topics for images, the maximum popular responses people gave were pals, selfies and pets.

at the same time as smartphone customers might have little use for a stand-alone reasonably-priced digicam they are able to convey in a pocket, their interest in stepping up their pictures competencies continues to be there.

The research also located greater than 50 per cent of smartphone users below forty hope to shop for an interchangeable lens digital camera.

The appeal to the selfie generation in the design of the PEN E-PL7 goes past the flip down display with touch controls.

The camera has a three-axis image stabilisation that helps in doing away with the wobble as you preserve the digicam above your head at an angle in traditional selfie pose.

Flipping the display screen down sets up the E-PL7 to take multiple selfie photographs while it detects a face or faces, and the kit lens mechanically zooms out to the widest attitude to make sure it doesn’t crop you from your very own photo.

The Olympus Pen E-PL7 might be launched in Australia in September for $649 for frame only or $849 with the 14-42EZ zoom.